ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT GENERASI MUDA TERHADAP PROFESI PERTANIAN DI DESA KERTASARI KECAMATAN BANJARHARJO KABUPATEN BREBES

Abstrak

Penelitian ini bertujuan menganalisis faktor-faktor yang memengaruhi minat generasi muda terhadap profesi pertanian di Desa Kertasari, Kecamatan Banjarharjo, Kabupaten Brebes. Melalui pendekatan kuantitatif dengan metode survei eksplanatori, sampel sebanyak 43 responden dipilih menggunakan teknik simple random sampling. Data kemudian dianalisis menggunakan regresi linear berganda. Hasil uji F menunjukkan bahwa faktor psikososial, fisik, dan ekonomi secara simultan berpengaruh signifikan terhadap minat generasi muda (F = 3,403; sig = 0,007). Secara parsial, estimasi pendapatan menjadi determinan paling dominan dan responsif dengan kontribusi positif terbesar (0,250), diikuti oleh aspek keahlian (0,108) dan pengaruh teman sebaya (0,082). Sebaliknya, motivasi diri (-0,250) dan harapan masa depan (-0,163) memberikan pengaruh negatif, mencerminkan adanya benturan antara ekspektasi idealis pemuda dan realitas ketidakpastian sektor pertanian tradisional di lapangan. Implikasi penelitian ini menegaskan pentingnya orientasi finansial rasional dan kapasitas teknis. Disarankan adanya intervensi kebijakan berupa standardisasi harga pasar, subsidi input produksi, serta pelatihan smart farming berbasis teknologi untuk mentransformasi pertanian menjadi sektor usaha yang kompetitif.

This study aims to analyze the factors influencing young people's interest in agricultural professions in Kertasari Village, Banjarharjo District, Brebes Regency. Through a quantitative approach with an explanatory survey method, a sample of 43 respondents was selected using a simple random sampling technique. The data were then analyzed using multiple linear regression. The F-test results showed that psychosocial, physical, and economic factors simultaneously had a significant influence on young people's interest (F = 3.403; sig = 0.007). Partially, estimated income was the most dominant and responsive determinant with the largest positive contribution (0.250), followed by expertise (0.108) and peer influence (0.082). Conversely, self-motivation (-0.250) and future expectations (-0.163) had a negative influence, reflecting the clash between idealistic youth expectations and the reality of uncertainty in the traditional agricultural sector on the ground. The implications of this study emphasize the importance of rational financial orientation and technical capacity. Policy interventions such as market price standardization, production input subsidies, and technology-based smart farming training are recommended to transform agriculture into a competitive business sector.